Amica Group Digitalization – Scalable E-commerce with Adobe Commerce Cloud and Akeneo PIM

Want to take a look behind the scenes of Amica Group’s digital transformation and learn how they built an e-commerce platform that successfully scales across international markets? We invite you to check out the latest episode of the “E-commerce bez tajemnic” (E-commerce Without Secrets) podcast, produced by the E-commerce w Praktyce editorial team.

In a highly substantive conversation with Damian Jemioło, Piotr Zieliński from Amica Group and Adrian Liwiński, CTO of our E-commerce Team (Exorigo-Upos), share their engineering and business insights from deploying an advanced ecosystem based on Adobe Commerce Cloud and Akeneo PIM.

Key Takeaways from an Enterprise-Scale Implementation

Complex technological projects require a rigorous approach. The experts highlight two fundamental pillars of a successful rollout:

• Streamlining operational processes: The bedrock of success lies in precisely defining requirements and optimizing business processes right from the start. Although this phase can be time-consuming, skipping it is a critical mistake—building new architecture on top of organizational chaos only leads to its escalation.
• Long-term strategy vs. Time-to-Market (TTM): Action planning must be long-term. Optimizing the TTM metric requires flexibility—sometimes it is necessary to make tactical trade-offs and temporarily drop certain features early on to ultimately deliver the core business goal within the expected timeframe.

What Will You Learn from the Podcast?

The discussion delivers concrete, technological, and strategic know-how. You will find out:

• Why the new system architecture was strategically built on the Adobe Commerce Cloud engine.
• How they ensured high availability and ergonomic management of a massive product information database (thanks to PIM).
• How to effectively orchestrate an online presence across multiple foreign markets directly from the headquarters in Poland.

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This is a must-listen for e-commerce directors, system architects, and anyone planning multidimensional sales platform implementations in the near future.

Watch and listen now: Check out the full conversation on YouTube